As we reach the final milestone of our film- it’s release, the buzz is apparent, the critics have reacted very well and most importantly, the film initial audience response has been great! Am sure the film the film will endear all audiences and will emerge as the winner.
A lot has been written about the movie, a few enveloped with controversies. But team Toonpur has managed to put up a great marketing show in the last 2 weeks of its promotions. The cast and crew has promoted the film wholeheartedly, hopping from one city to another enjoying the rapturous response of the young audience in each of these cities. Ajay Devgn, Kajol & the Devtoons have had a great response on TV. Anu Malik has used his personal charisma and fan following to drum up support, besides having personally having hand held me through the trips. This has been ably supported by the marketing teams at Big Screen & Eros Entertainment, Dharmendra Sharma (for cranking out wonderful promos last minute), my Associate director – Anshul Vijayvargiya who has been a strong ground support & Debparna Banerjee for her contribution and success of the school activation. Hope all the effort translates into BO success which we are all praying for. Go watch the film – its a thorough entertainer.
Here’s wishing you all Merry Christmas and a very happy new year from TEAM TOONPUR! We shall prevail… and ROCK! Cheers!